Jamie O’Donnell, SEO-PR, interviews Chris Moberg, ClickSweeper.com, on the exhibitor floor at SES San Francisco 2010. ClickSweeper does PPC bid management. Its automated software solution imports results from Google, Yahoo, and MSN, taking all of the search engine results from a PPC campaign and optimizes it based upon conversion, ROI, using ClickSweeper’s newest analytics feature, which takes time on sight and bounce rate, combines it with conversion data, and then optimizes campaigns based upon its unique algorithm. Chris discusses typical ClickSweeper size customers and its focus on ecommerce. Chris also elaborates about a particular ClickSweeper success story with client, Zoom Room online.
For more information on exhibiting at SES San Francisco, please visit:
http://www.sessanfrancisco.com
Duration : 0:3:5
Read the rest of this entry »
Technorati Tags: 2010, advertising, Analytics, automated, Bid, bid management, campaign, Chris Moberg, Clicksweeper, conversion, data, ecommerce, google, Management, MSN, online, optimizes, pay-per-click, ppc, roi, room, san Francisco, Search Engine, ses, Yahoo, zoom